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Company Specialist
Gregory Dietrick West Shore Advisors, Inc.
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Efficient Frontier
Efficient Frontier is the largest search engine marketing firm in the world. The company manages more keywords, executes more daily bid changes, and handles more search spend than any other search engine marketing firm in the world. Efficient Frontier manages more than $750 million in annual paid search spend, count 80 of the top 500 search advertisers as clients, and manages over 40 million keywords. The company counts Ask.com, Babycenter.com, and Bankrate, Inc. as clients, among many others. Efficient Frontier takes a percentage, traditionally 5%-12%… more
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Company Overview
Efficient Frontier is the largest search engine marketing firm in the world. The company manages more keywords, executes more daily bid changes, and handles more search spend than any other search engine marketing firm in the world. Efficient Frontier manages more than $750 million in annual paid search spend, count 80 of the top 500 search advertisers as clients, and manages over 40 million keywords. The company counts Ask.com, Babycenter.com, and Bankrate, Inc. as clients, among many others. Efficient Frontier takes a percentage, traditionally 5%-12% of a client’s advertising spend as payment for its services.
Efficient Frontier has reportedly received $12.2 million in funding from Redpoint Ventures and Cambrian Ventures.
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CEO:
David Karnstedt
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HQ:
Mountain View, CA
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Capital Raised:
$12.2M
Financings
- Series: C
- Type: Later Stage - 3rd
- Date: July-2006
- Stock: Preferred
- Total Investment: $6,000,000.00
- Investors:
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- Cambrian Ventures
- Mitsui & Co.
- Redpoint Ventures
- Series: B
- Type: Second Round
- Date: October-2004
- Total Investment: $2,500,000.00
- Investors:
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- Cambrian Ventures
- Redpoint Ventures
- Series: A
- Type: First Round
- Date: October-2003
- Stock: Preferred
- Total Investment: $3,700,000.00
- Investors:
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- Cambrian Ventures
- Redpoint Ventures
Round 3
Round 2
Round 1
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